The article featured the student entrepreneurs of Jacinto & Lirio. I looked them up on cyberspace and I was lead to their official website. Jacinto & Lirio are bags made from water hyacinth leather. Their vision is "Stylishness that Saves", explained further by this:
In the world's waterways dwells a simple aquatic plant, the water hyacinth. In spite of its seemingly innocent exterior, the water hyacinth (often miscalled the more popularly known "water lily") is in fact a invasive species that clogs up waterways and creates breeding grounds for mosquitoes. But Jacinto & Lirio (Spanish for "Hyacinth & Lily") sees so much potential in the water hyacinth, aiming to create fashionable items out of this unique material. Owning a one-of-a-kind Jacinto & Lirio bag shows that you have embraced the eco-friendly alternative by combating the spread of the water hyacinth. You have also helped Jacinto & Lirio empower a community in Laguna, Philippines by contributing to a special livelihood program of the Cora Cares Foundation, founded by the world-renowned designer Cora Jacobs.
Wow! How I wish I could stumble upon a project like that. For me, nothing beats being an entrepreneur (I want to own my time someday!) at the same time helping small communities. To top that, J&L is eco-friendly. We are all aware that Mother Nature needs saving nowadays. What more can you ask for, right? :)
Here are some of their products as featured in their site:
Aren't they nice? From what I've read, these bags are a bit pricey. So just think of it as your environmental contributuon to society. But one things for sure, these students have added another feather to Ateneo's already-brimming cap. Go Ateneo! Magis!
Related links:
Ateneo de Manila dominates 2009 Jaycees Best Business Plan Competition
Bagged! Ateneo students win BiD Challenge Philippines prize for biz plan using plant leatherette
BiD Challenge Philippines announced its 2009 business plan competition winners
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